Master this one skill, and you'll never have to worry about filling your classes again...

I've been helping martial arts school owners with their marketing for over 15 years. During that time I've seen countless amazing instructors struggle to get new students through the doors.


As a result, these world-class teachers, with decades of experience to share have tiny classes, struggle to make a living, and too often end up broke.


Unfortunately, marketing gets a bad reputation in the martial arts world. A lot of instructors feel the moment they market their school, they become a McDojo or a sell-out.


(this picture always makes me smile)



However, that couldn't be further from the truth...


Marketing doesn't make you a bad person, a sell out, or devalue your martial arts skills.


In fact, it's quite the opposite. If you've dedicated your life to mastering your martial art, why wouldn't you want to share that experience with as many people as possible?




Marketing Will Help You Do That.


With a little marketing knowledge, you can pack your school with as many new members as you want each month.


But before we get into that, you might be wondering who I am and....


Why Should You Listen To Me?


My name is Matt Chapman, AKA "Mittmaster Matt". I am a lifelong martial artists, instructor, and founder of the Mittmaster Pad system.




Until a few years ago, I ran a very successful martial arts academy which served 400+ members for over a decade.




However, it didn't start like that...


Like most people who get into teaching martial arts, my main goal for opening a gym was to have a place where I could do what I loved every day. The business side of it came second.


My marketing plan basically consisted of teaching awesome classes and (hoping to) get referrals.


And shockingly, it worked! 


We quickly grew to the point we could move to a full-time premises.


And that's when things started to go wrong...


While we could teach classes whenever we wanted, our overheads dramatically increased, and our highly "advanced" marketing plan no longer met the business's needs.


After stagnating for a few months, and countless sleepless nights worrying about paying the bills, I realised I needed to up my game and learn how to generate new students on demand.


(this is not me but I often felt this during those early painful days)


So, I read every marketing book I could get my hands on, attended seminars with marketing experts and even earned an accredited diploma in internet marketing.

(might of overdone it on the marketing books)

And by applying what I learnt my school grew to 400 members and stayed at that level for over 10 years!


The same tools also helped me launch my online pad training system, Mittmaster - which has just passed £1.5 Million in revenue all as result of the marketing skills I learnt years ago.


And I Want To Show You How To Do The Same...

Introducing Martial Arts Marketing With Matt

I’ve designed this online marketing program specifically for martial arts instructors who want proven tools, training, and tactics to grow their schools.

Inside, you’ll discover step-by-step marketing training, practical action sheets, expert insights from respected industry specialists, and a clear roadmap that takes the guesswork out of building lasting success.

Scroll down to explore everything that’s included…

What Type of Training Is Included?

Inside This Marketing Course You'll Get Instant Access To Full Courses On...

  • Foundation marketing training to help you master the basics

  • How to create a resilient marketing plan

  • Local social media marketing training

  • Website & google domination training

  • Referral & retention marketing strategies

  • Facebook ads training

  • Back to school marketing

  • Flyer & poster marketing strategies

  • Google & Apple Maps Marketing

  • Follow up systems & more

Whats Inside This Course

    1. Welcome

    1. Martial Arts Marketing Fundamentals

    2. Anti Fragile Marketing Plan

    3. Whats Working Now

    4. Martial Arts Marketing Model

    5. The 3 Legs of Effective Marketing

    6. Follow Up System

    7. Facebook Ads Fundamentals

    8. Google My Business Training

    9. Google Domination

    10. Back To School Marketing

    11. Back To School Bootcamp Recording

    12. Copywriting for Martial Artists

    13. Retention Training

    14. Beating The Summer Slump

    15. Referral Marketing

    16. Social Media Scheduling

    17. Website Marketing & Google

    1. After School Program Checklist

    2. Apple Maps Checklist

    3. Birthday Party Checklist

    4. Buddy Day Checklist

    5. Business Card Checklist

    6. Charity Fundraiser Checklist

    7. Check In's Checklist

    8. eBook Lead Magnet Checklist

    9. Email Marketing Checklist

    10. Event Marketing Checklist

    11. Facebook Ads Marketing Checklist

    12. Facebook Group Marketing Checklist

    13. Facebook Page Checklist

    14. Flyer Marketing Checklist

    15. Goodie Bag Checklist

    16. Google Ads Marketing Checklist

    17. Google Domination Checklist

    18. Instagram Checklist

    19. Kung Fu Panda Checklist

    20. Objections Checklist

    21. Open Day Checklist

    22. Re-activation Offer Checklist

    23. Referral Marketing Checklist

    24. Review Marketing Checklist

    25. Self Defence Workshop Checklist

    26. SEO Checklist

    27. Sign Marketing Checklist

    28. Sign Up Tonight Bonus Checklist

    29. Student Success Story Checklist

    30. Testimonial Checklist

    31. Todays The Day Checklist

    32. USP Checklist

    33. Video Marketing Checklist

    34. VIP Pass Checklist

    35. Website Checklist

    36. YouTube Marketing Checklist

    1. Download a FREE copy of my book "Black Belt Biz"

    2. Measure Your Marketing Efforts Using These Tools

    3. My Recommended Designer

    1. Want Matt to analyse your marketing?

    2. Chum Sut Website Assessment

    3. Leicester Ju Jitsu homepage analysis

    4. Ronin Martial Arts homepage analysis

    5. Outlaw MMA homepage analysis

    6. Empower Martial Arts Homepage Analysis

    7. Karate 360 Homepage Analysis

    8. Te Ashi Do Homepage Analysis

    9. Children's Facebook Ad Review

    1. Interview With Tom Barlow: Copywriting Tips

    2. Interview With Swapnill Garg: Facebook Expert

    3. Interview With Gordon Burcham: Martial Arts Business

About this course

  • £195.00
  • 69 lessons
  • 24 hours of video content

How It Works

  • Sign Up & Get Started Immediately

    Get instant online access to all the marketing training

  • Learn Anywhere At Any Time

    Instant online access. Watch on any device. Works on your phone, tablet, laptop

  • Get New Marketing Ideas For Your Martial Arts School

    Get the latest marketing ideas all in one place

  • 30+ Hours Of Marketing

    Get instant access to 30+ hrs of evergreen marketing training to help you grow your school

  • Never Get Stuck Again

    Watch The Training. Create A Plan. Take Action & Watch Your School Grow

  • Monthly Zoom Workshops

    Join our monthly Zoom workshop to get your questions answered (or watch the recordings)

  • 40 Marketing Checklists

    Bonus marketing checklists you can print & use

Who Is This For (and NOT for)?

  • Martial arts instructors and school owners who honestly know they lack marketing skills but are willing to learn and apply

  • Martial arts instructors and school owners who are already having a certain level of success with their marketing but feel they could do better

  • This group is NOT for martial arts instructors and school owners who have all the students they ever need!

  • Or for those not willing to learn and try new tactics